Dr. Melvin Lewis

Department: Consumer Sciences

Degree: Ph.D., The University of Alabama

Areas of Expertise

Sport Consumer BehaviorSports Mobile Apps


Dr. Melvin Lewis is an Assistant Professor in the Sports Business Management Graduate Program. Dr. Lewis served as an adjunct professor, lecturer and Leadership Board member prior to joining the staff full-time. Dr. Lewis has more than 15 plus years experience delivering industry essential sports medicine supplies and capital equipment to the sport industry. Most recently, he was the National Sales Director for Medco Sports Medicine, a Division of Patterson Medical. Some of his leadership responsibilities included the company’s territory sales, division strategy, gross profit growth and vendor engagement.

Prior to joining Medco Sports Medicine, Dr. Lewis worked as an Assistant Athletic Trainer for the Buffalo Bills in Orchard Park, NY. Dr. Lewis’ current research focuses on sport-consumer behavior and technology in sports. He is a member of the North American Society for Sport Management.