Dr. Kenon A. Brown

Assistant Professor
Advertising and Public Relations

Department: Advertising and Public Relations

Degree: Ph.D., The University of Alabama

Areas of Expertise

Athlete Image and Reputation Management
Media Effects of International Sporting Events


After completing his doctoral studies at The University of Alabama, Kenon A. Brown joined its Department of Advertising and Public Relations in August 2012 as an assistant professor. Prior to his academic appointment, Kenon worked for eight years in restaurant management and marketing, while also conducting independent media training for several smaller non-profit organizations and local businesses. His teaching specialties include strategic communication management, research methods and communication campaign planning. His research interests include image and reputation management, particularly in sports, and minority recruitment in mass communication. Kenon has published manuscripts in several high-profile journals, including Journal of Public Relations Research, Journalism and Mass Communication Quarterly, Communication and Sport, and Mass Communication and Society. Keeping with his practitioner roots, Kenon also consults with several regional and national clients, specifically assisting with market research and strategic planning.

Selected Highlighted Works

Brown, K., Billings, A., Schallhorn, C., Schramm, H. & Devlin, N. (2016). Power within the Olympic rings? Nationalism, Olympic media consumption, and comparative cases in Germany and the United States. Journal of International Communication, 22, 143-169.

Brown, K. (2016). Is apology the best policy?: An experimental examination of the effectiveness of image repair strategies during criminal and non-criminal athlete transgressions. Communication and Sport, 4, 23-42.

Brown, K., Billings, A., Mastro, D. & Brown-Devlin, N. (2015). Changing the image repair equation: Impact of race and gender on sport-related transgressions. Journalism and Mass Communication Quarterly, 92, 487-506.

Billings, A., Brown, N., Brown, K., Guo, Q., Leeman, M., Licen, S., Novak, D., & Rowe, D. (2013). From pride to smugness and the nationalism between: Olympic media consumption effects on nationalism across the globe. Mass Communication & Society, 16, 910-932.
Brown, K., Dickhaus, J. & Long, M. (2012). “The Decision” and LeBron James: An empirical examination of image repair in sports. Journal of Sports Media, 7, 149-176.